Unlock Flexibility: Subscription Offices and the Agile Workplace Revolution
Data-Driven Insights: Estimating the Conversion of Existing Leases to Flexible Workspaces
By Robert Kroon
Subscription-based pricing in commercial office space usually corresponds with flexible office options like coworking spaces or serviced offices, where tenants pay a recurring fee (often monthly) for access to facilities and amenities without the burden of long-term lease commitments. This model stands in contrast to traditional leases, which involve fixed, long-term contracts.
While subscription-based pricing isn’t always explicitly isolated in industry reports, it is closely associated with the flexible office market, which includes coworking and on-demand workspaces. Therefore, growth data from the flexible office sector will act as a proxy, as it most closely resembles this pricing model.
According to a report by Fortune Business Insights, the global flexible office market was valued at $34.75 billion in 2023 and is projected to grow to $96.77 billion by 2030, reflecting a compound annual growth rate (CAGR) of 15.76% over the forecast period (2023–2030).
This growth is driven by increasing demand for flexibility, cost-effectiveness, and the rise of hybrid work models post-pandemic. While this figure encompasses the broader flexible office market (including coworking and serviced offices), subscription-based pricing is a core component of this sector, as providers like WeWork, Regus, and others often offer memberships or pay-as-you-go plans akin to a subscription model.
For a more specific U.S.-focused insight, data from Mordor Intelligence indicates that the global office space market (which includes traditional and flexible arrangements) is expected to grow from $3.26 trillion in 2025 to $4.20 trillion by 2030, at a CAGR of 5.19%. Within this broader market, flexible office spaces are noted as a faster-growing segment, with industry reports suggesting that the number of flexible workspace desks globally is projected to increase from 2.54 million in 2024 to 3.1 million by the end of that year—a growth rate of approximately 22% in desk count for a single year. While this isn’t a direct CAGR for revenue, it highlights the rapid expansion of flexible arrangements, which often rely on subscription-like pricing.
Given these data points, the growth rate for subscription-based pricing in commercial office space can be conservatively estimated at 15–20% CAGR when aligned with the flexible office market’s trajectory, though exact figures for subscription models alone are not isolated in available sources. This estimate reflects the momentum of flexible workspaces, which are increasingly adopting scalable, recurring payment structures.
Comparison to Other Types of Office Space
To compare this growth to other office space types, we need to consider traditional long-term leases and other arrangements like short-term leases or owned office spaces. The office real estate market is bifurcated into traditional models (long-term leases, typically 5–10 years) and emerging flexible models (coworking, serviced offices, and subscription-based offerings). Here’s how they stack up:
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Traditional Long-Term Leases:
Growth in the traditional office market is slower, as it’s tied to broader commercial real estate trends. The Mordor Intelligence report’s 5.19% CAGR for the global office space market (2025–2030) largely reflects this segment, which dominates in terms of total market size ($3.26 trillion in 2025). However, demand for long-term leases has weakened due to hybrid work and economic uncertainty. For instance, Cushman & Wakefield reported that U.S. office net absorption was negative (-57 million square feet) in 2024, indicating declining demand for traditional office space despite some recovery in leasing activity (32.6 million square feet delivered in 2024).
Rental rates for traditional spaces are trending upward modestly (e.g., a 5% net operating income growth for top-tier offices per Brookfield, 2024), but vacancy rates remain high (20.9% nationally in Q4 2024 per Cushman & Wakefield), suppressing overall growth compared to flexible models.
Conversion of Existing Leases to Flexible Office Arrangements
Predicting how much space in existing leases will convert to flexible office arrangements involves analyzing current trends, vacancy rates, and tenant behavior. While no single source provides an exact figure for 2025, we can estimate based on available data and market dynamics as of March 5, 2025.
Current State of Office Space:
The U.S. office market has approximately 5.7 billion square feet of inventory projected by 2030 (Cushman & Wakefield, 2024). As of Q4 2024, the national vacancy rate is 20.9% (Cushman & Wakefield), equating to roughly 1.19 billion square feet of vacant space. Additionally, sublease space has declined 3.8% from its 2024 peak to about 200 million square feet (Cushman & Wakefield), but it still competes with vacant space, indicating excess capacity.
Pre-pandemic, structural vacancy rates were around 12% (Statista, 2023), suggesting a “normal” vacant space of ~684 million square feet. The excess vacancy attributable to post-pandemic shifts is thus approximately 500–600 million square feet.
Trends Toward Flexibility:
Brookfield (2024) notes that 90% of U.S. office vacancies are in the bottom 30% of buildings—older, less desirable properties ripe for repositioning or conversion. Meanwhile, top-tier buildings see stable demand, suggesting conversions will focus on underperforming stock.
McKinsey (2023) projects a 13% decline in office space demand by 2030 in a moderate scenario (compared to 2019), with excess supply ranging from 7–21% (400–1,200 million square feet) across major cities. Much of this excess is expected to shift to alternative uses, including flexible workspaces.
The flexible office market is expanding rapidly, with desk counts rising from 2.54 million to 3.1 million in 2024 (Mordor Intelligence). Assuming an average of 100–150 square feet per desk (a common industry estimate), this translates to 254–465 million square feet of flexible space currently, with an additional 60–90 million square feet added in 2024 alone.
Estimation of Conversion:
Industry experts suggest that obsolete office stock (25–60% of total inventory, per Cushman & Wakefield and NAIOP, 2024) could be repurposed. If 25% of the 5.7 billion square feet (1.425 billion square feet) is at risk, and 20–30% of that shifts to flexible arrangements (a reasonable assumption given demand trends), 285–427 million square feet of existing lease space could convert by 2030.
In the near term (e.g., 2025–2027), with vacancy rates stabilizing and sublease space declining, a more immediate conversion of 100–200 million square feet from existing leases to flexible setups is plausible. This aligns with the growth trajectory of flexible desks and the need to absorb excess capacity.
Estimate: As of March 5, 2025, I project that 100–200 million square feet of space in existing leases will convert to flexible office arrangements over the next 2–3 years, representing roughly 2–4% of total U.S. office inventory. By 2030, this could rise to 300–400 million square feet (5–7%), driven by tenant demand for agility and landlord efforts to revitalize vacant properties.
Conclusion
Growth Rate: Subscription-based pricing for commercial office space, tied to the flexible office market, is growing at an estimated 15–20% CAGR, significantly outpacing the broader office market’s 5.19% CAGR.
Comparison: Flexible/subscription-based models are expanding 3–4 times faster than traditional leases, which face stagnant demand, while owned spaces see negligible growth.
Conversion: Approximately 100–200 million square feet of existing lease space could transition to flexible arrangements by 2027, potentially reaching 300–400 million square feet by 2030, as the market adapts to hybrid work and excess supply.
These insights are grounded in data from Fortune Business Insights, Mordor Intelligence, Cushman & Wakefield, Brookfield, and McKinsey, with estimates adjusted for current trends as of March 5, 2025. Let me know if you’d like further refinement!
Bob Kroon is a recognized thought leader and innovator with over four decades of experience in the electro-mechanical and furniture industries. As the CEO and founder of August Berres, he envisions overcoming the limitations of traditional building power by enabling the Agile Workplace through a smart power ecosystem.
Bob passionately advocates for technologies such as building microgrids, fault-managed power (FMP), and battery-powered Agile Furniture, which are transforming the design and utilization of commercial spaces. Under his leadership, a suite of innovative solutions has been brought to market, including Respond!, Juce, CampFire, and Wallies. These products empower building owners, architects, and facility managers to retrofit buildings for today’s dynamic work environment.
